About Trusera
Trusera is a rapidly growing Seattle-based startup founded in 2007 by former Amazon.com executive Keith Schorsch. The business plan grew from his own struggle to find relevant health information on the web. We have received initial investment from a world-class team of angel investors with experience from Expedia, Amazon.com, Washington Mutual and more.
Keith Schorsch, Founder & Chief Executive Officer
Keith Schorsch has more than 20 years of experience envisioning and building high growth consumer technology businesses. As a senior executive at Amazon.com from 1997 to 2002, Keith was an integral part of Amazon's early rapid growth from $16 million to $3.2 billion in sales and from ninety thousand to 35 million customers. Prior to joining Amazon, he was a senior member of McCaw Cellular/AT&T Wireless' PCS team that managed the national development and rollout of next generation wireless service to 100 million potential US customers. Keith currently serves as a Board Trustee of the Fred Hutchinson Cancer Research Center and has had extensive experience advising and investing in early stage technology businesses. Keith has an MBA from Harvard Business School and an AB, Magna Cum Laude from Harvard College.
Ruben Ortega, Vice President of Engineering
Ruben Ortega is a technology pioneer in online search and scaling in e-commerce businesses. In nine years at Amazon.com from 1998-2007, Ruben built search and recommendation technologies that have scaled to millions of transactions per day and generated billions of dollars in revenue per year. As CTO and Vice President of Amazon.com's A9 search subsidiary, Ruben led the development and launch of the A9.com website. Ruben holds 14 patents focused on improving customer experience in searching and browsing. He has a B.S. in Information and Computer Science from the University of California at Irvine and an M.S. in Computer Science and Engineering from the University of Washington.
Jude O'Reilley, Director of Marketing & Product Management
Jude O'Reilley joined Trusera with more than 10 years of Internet sales, marketing and product management experience. He began his career at Gartner Group, where he was a top-ranked presenter at Internet and networking security events worldwide. At Gartner, Jude was responsible for coverage of more than fifteen companies before leaving to lead the Product Marketing organization at Aventail Corporation, an internet security firm. While at Aventail he was responsible for more than thirty product launches and was awarded a patent for his contributions to new Internet technologies. He helped create the Aventail.Net managed service business, and later joined a managed services company that acquired that line of business. There he grew sales in his region more than 25 times over two years selling to Fortune 100 companies. Jude has a BA with High Honors from Swarthmore College.
Baci Schorsch, Mascot
Baci Schorsch is a red-headed Vizsla originally hailing from Napa, California. She prefers red wine, Kong toss in the park, tummy rubs, sun bathing, and chasing stuffed hedgehogs. A nine-year technology veteran, Baci was second dog in command at Amazon.com from 1997-2002, where her dad was the head of the Dog Committee (yes, there really was one). Baci is a cancer survivor, having been diagnosed with a Stage II mast cell tumor in 2005. She is now cancer-free and enjoys telling her own health story, preferably over dog treats and organic kibble.